Why Should You Read This Summary?
Why should you read this summary?
Ever wonder what you could do to make your business and brand better? If yes, then this book is for you. This book will provide you with some key aspects of a good brand strategy. Marketing is just not enough these days. The real fortune is in the story you tell about your brand. Here you will learn about the success stories of great brands such as Pampers, LEGO, Airbnb, Old Spice, Instagram, and Vespa.
Who will learn from this summary?
● Aspiring entrepreneurs
● Small business owners
● Start-up founders
● People who work in marketing or advertising
● Business students
About the Author
Bernadette Jiwa is an award-winning blogger and author. She is a leading storytelling advisor and story skills trainer. Bernadette has authored ten #1 Amazon Bestsellers. She also provides group mentorships, courses, and workshops for aspiring entrepreneurs and storytellers.